You know how tough it is to come up with fresh video ideas if you have a YouTube channel, whether it’s for business or pleasure.
There’s something for everyone on YouTube. Plus, there’s a lot of fascinating material on the platform. Statista reports that more than 500 hours of video were uploaded to YouTube every minute in May 2019, which is a lot. In order to pique your audience’s interest and expand your channel, you must produce excellent films that keep people coming back for more, which is tough competition.
So, if you’re stumped for ideas, here are step-by-step instructions for coming up with fresh material for your YouTube channel.
View Other Relevant YouTube Channels
Searching YouTube is one of the most straightforward methods to come across fresh video concepts. Look at popular, successful YouTube channels in your field that are similar in terms of audience.
For example, if your YouTube channel focuses on do-it-yourself (DIY) projects, search for “DIY” on YouTube. Look through the results to discover videos and channels that may help you come up with new stuff.
You can observe what works and what’s interesting to viewers by browsing the material posted on other relevant YouTube channels. Make careful not to duplicate other people’s ideas; instead, make your own statement on the topic so that you may stand out from the crowd.
Take a Look at Blog Entries for Ideas
You may also get ideas from other types of online content, such as blog articles. When you come across an interesting or useful blog post that is relevant to your YouTube channel niche, jot down the subject and turn it into a video.
If you’re not yet reading blog entries, try using a service like Feedly to get started. Feedly is a news aggregator program that allows you to read and save articles from all over the internet in one place. You can choose the subjects in which you are interested and receive timely blog postings directly to your feed.
You may also use a tool like BuzzSumo to find out what’s being talked about on the internet right now. For example, type in the term “recipes,” and you’ll see which recipes have received the most shares on social media platforms over the past 24 hours, 6 months, or 1 year.
Participate in Online Forums
Participating in online communities like Reddit and Quora is another fantastic method to come up with new content ideas for your YouTube channel. You can discover exactly what subjects people are discussing on sites like Reddit and Quora. It’s easy to see why this would assist you to find video themes that others will be interested in.
You can also learn a lot about your target audience by interacting with it on social media sites like Facebook and Twitter. You may discover what YouTube channels your target audience is watching, as well as their pain areas and objectives. All of this knowledge will help you create more relevant YouTube videos.
Read the Comments
It’s not only crucial for increasing interaction to leave a comment on your YouTube videos. You may learn what types of videos your audience wants to see—right from their mouths!
Your biggest fans, who are also your most vocal critics, will frequently leave comments on your videos telling you what they’d want to see next. For example, here’s a sample from Danelle Hallan’s true crime YouTuber channel:
At the end of your video, you may ask your audience to submit video suggestions.
Don’t forget to consider the negative comments. If consumers tell you they’re not enjoying your material and want something new, pay attention. After all, you want to create videos that your audience loves.
Use Social Media to Survey Your Target Audience
Another method to find out what type of videos your audience wants to see is to create a poll on social media. You may use built-in polling tools on social media platforms such as Facebook, Twitter, and Instagram to quickly obtain feedback from your fans. You may also utilize the YouTube Community Tab’s polling option.
View this Twitter poll conducted by YouTuber iProjectRaw to discover what kind of gaming material his followers wanted to see:
If you have your own website, you may use it to create a video survey.
It’s All up to You Now
Remember, the secret to expanding your YouTube channel is to keep giving your audience interesting and helpful material on a regular basis. Fortunately, with these ideas for developing new video content for your YouTube subscribers, you’ll never run out of amazing videos to share with them.